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Case Study · Digital Foundation

Oak BayRock & Tile

A complete digital presence built to reflect the craftsmanship behind every surface.

AM Solutions led strategy, original in-person photography, website design and development, lead capture, refinement and launch.

Visit Live Website
Finished dark stone countertop with a polished waterfall edge
Client
Oak Bay Rock & Tile
Industry
Custom Stone & Countertops
Engagement
Digital Foundation
Scope
Strategy through launch
Explore
Business

Custom stone craftsmanship, materials and countertop fabrication.

Challenge

Represent the craft honestly while making materials, process and estimate requests easier to explore.

System

Original photography, structured service and project information, responsive website and lead path.

Result

A launched digital foundation with a clearer path from material discovery to estimate.

System view

Homepage Material discovery Estimate

We structured the site to highlight their materials, detail their fabrication process, and display a robust project grid. A clear lead form was designed to capture specific project inquiries efficiently.

Projects GridLead Form
Materials PageProcess Page
ToolsMeasurementEdgeWork
Capture

Original Content Capture

We captured professional in-person photography of their process, equipment, and finished edge details to build genuine trust with prospective clients. These authentic assets were then seamlessly integrated into the website layout.

Integrated Content
Responsive delivery

Website & Mobile Presentation

After thorough layout refinement, copy optimization, and client review, we launched the fully responsive experience to the public. The finished site honors the craftsmanship of the business on both desktop and mobile devices.

Mobile ExperienceDesktop Experience

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